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Behind the Lens: Capturing Super Bowl Energy

Max Cusimano

Updated: Mar 3




There’s nothing quite like the Super Bowl—the energy, the spectacle, the stories unfolding on and off the field. This year, NolaVid had the incredible opportunity to be at the heart of the action, working with a variety of high-profile clients to capture unforgettable moments during the biggest sporting event of the year.


From pre-game anticipation to the final celebrations, our team was everywhere, ensuring that every frame told a compelling story. Whether we were filming for major brands, producing behind-the-scenes content for sports legends, or documenting jaw-dropping fan experiences, each project carried its own unique challenges and rewards.


One of the highlights was working with the Kelce brothers and the Manning family, two dynasties of football greatness. The chance to see their interactions up close and to film content that fans would cherish was an honor. We also partnered with Visa, bringing their brand presence to life in the midst of the Super Bowl excitement, and followed Blue Media as they transformed New Orleans with stunning visuals, painting the city with light and color.


Juggling over 25 shoots over 30 days with just an eleven-person team was no small feat, but it’s what we do best—delivering high-quality productions under pressure. The Super Bowl isn’t just a game; it’s a cultural moment, and being able to contribute to the way it’s remembered is something we take immense pride in.


As we reflect on this whirlwind experience, one thing stands out above all: our team’s ability to execute at the highest level. The long hours, the logistical challenges, the non-stop movement—it was all worth it. Seeing our footage broadcasted, knowing that our work added to the Super Bowl’s legacy, is the ultimate reward.


We’re grateful to our clients for trusting us to bring their vision to life and to our crew for making it all happen. Now that the dust has settled, we’re already looking forward to what’s next. But for now, we’ll take a moment to celebrate an incredible month of storytelling at the biggest stage in sports.

Want to work with us on your next big project? Get in touch—we’re always ready for the next adventure.





 
 
 

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